Privacy Policy

Something From Home

Last updated: 24 October 2026

1. Introduction

Something From Home respects your privacy and is committed to protecting the personal information entrusted to us.

This Privacy Policy explains how we collect, use, store and share personal information when you visit cumfurtly.com, purchase from us, visit our physical store, contact our team or interact with our marketing.

We handle personal information in accordance with the New Zealand Privacy Act 2020 and other applicable privacy laws.

2. Who We Are

Something From Home is a New Zealand retailer of South African groceries and related products.

Our contact details are:

Something From Home
728A Beach Road
Browns Bay
Auckland 0630
New Zealand

Email: ask@somethingfromhome.co.nz
Phone: +64 22 459 5321

3. Information We Collect

Depending on how you interact with us, we may collect:

Customer and contact information

• Name.

• Email address.

• Telephone number.

• Billing and delivery addresses.

• Customer account details.

Order and transaction information

• Products purchased.

• Order history.

• Purchase dates and values.

• Delivery and fulfilment information.

• Refund and return information.

• Payment transaction details supplied by our payment providers.

Payment card information is processed through our payment service providers. We do not need customers to send complete payment card details to us by email.

Website and device information

• IP address.

• Browser and device information.

• Approximate location derived from technical information.

• Pages and products viewed.

• Search terms and browsing activity.

• Referral sources and advertising campaign information.

• Cookies and similar technologies.

Customer communications

• Messages and enquiries.

• Customer service correspondence.

• Reviews and feedback.

• Marketing preferences and subscription status.

We may also receive information from service providers and advertising platforms where permitted by law and relevant privacy settings.

4. How We Use Personal Information

We use personal information for legitimate business activities, including:

• Processing and fulfilling orders.

• Receiving and confirming payments.

• Arranging delivery or collection.

• Communicating about purchases.

• Handling returns, refunds and complaints.

• Providing customer service.

• Managing customer accounts and loyalty services.

• Detecting fraud and protecting our website.

• Maintaining accurate business and customer records.

• Understanding website performance and improving the shopping experience.

• Measuring marketing effectiveness.

• Sending marketing communications where permitted.

• Meeting legal, accounting, tax and regulatory obligations.

We aim to collect only information reasonably necessary for these purposes.

5. Shopify and Other Service Providers

Our online store is operated using Shopify.

We may use third-party service providers to support our business, including:

• Shopify: Ecommerce, checkout, customer accounts and order management.

• Payment providers: Secure payment processing and transaction administration.

• Delivery and courier providers: Order fulfilment, shipping and tracking.

• Klaviyo: Customer email communications, marketing preferences and related marketing services.

• Google services: Website analytics, advertising measurement and advertising.

• Meta platforms: Advertising, campaign measurement and related marketing services.

• TikTok: Advertising and campaign measurement where applicable.

• Customer service, review and technology providers: Supporting customer enquiries, reviews, security and store operations.

The information shared with each provider depends on the service being used and its configuration.

Providers may process information under their own privacy policies and applicable contractual arrangements.

You can read Shopify's privacy information at https://www.shopify.com/legal/privacy.

6. Marketing Communications

We may send information about products, new arrivals, restocks, promotions, rewards and other offers where permitted by law and your marketing preferences.

You can unsubscribe from promotional emails using the unsubscribe link included in those messages.

You may also contact ask@somethingfromhome.co.nz to request changes to your marketing preferences.

Unsubscribing from marketing does not prevent necessary transactional messages about orders, deliveries, refunds or customer service.

7. Advertising and Analytics

We use analytics and advertising technologies to understand how customers find and use our website and to assess the effectiveness of our advertising.

These services may use cookies, pixels, tags and similar technologies.

Depending on your settings and applicable law, information about website activity, advertising interactions and purchases may be processed by analytics and advertising providers.

You can manage some advertising preferences directly through the relevant platforms, including Google, Facebook, Instagram and TikTok.

Where a cookie or privacy preference tool is available on our website, you may also use it to manage the choices it supports.

8. Cookies

Cookies are small files or similar technologies used by websites and service providers.

We may use:

Essential cookies: To operate the website, shopping cart, checkout, security and customer account functions.

Analytics cookies: To understand website traffic, navigation and performance.

Marketing cookies: To measure advertising and help deliver relevant advertising where permitted.

Preference cookies: To remember selected settings and preferences.

You can manage cookies through your browser settings and any available website privacy controls.

Blocking some cookies may affect website functionality.

Cookies and similar technologies may change as our website and service providers change.

9. Sharing and Disclosure

We may disclose personal information:

• To service providers supporting our business.

• To payment and fraud-prevention providers.

• To couriers and fulfilment providers.

• To analytics and advertising partners where permitted.

• To professional advisers where reasonably necessary.

• Where required or authorised by law.

• To protect customers, our business or others where legally permitted.

We do not disclose customer information publicly merely because it is held in our ecommerce systems.

10. International Processing

Some technology, ecommerce, marketing and payment service providers may store or process information outside New Zealand.

Where we disclose personal information overseas, we will take steps required by applicable privacy law, including considering the protections available to the information and any necessary contractual safeguards or authorisations.

11. Information Security

We take reasonable steps to protect personal information against unauthorised access, misuse, loss, alteration and disclosure.

We use service providers and systems with security controls appropriate to their functions.

No online system can guarantee absolute security. If you believe your information has been compromised, please contact us promptly.

12. Retention of Information

We retain personal information for as long as reasonably necessary for the purposes for which it was collected, including customer service, order history, financial recordkeeping, fraud prevention and legal compliance.

Different categories of information may have different retention periods.

Where information is no longer required, we will take reasonable steps to securely delete or de-identify it, subject to applicable legal and operational requirements.

13. Access and Correction

You may request access to personal information we hold about you and ask us to correct information that is inaccurate.

Please email ask@somethingfromhome.co.nz.

We may need to verify your identity before processing a request.

Requests will be handled in accordance with applicable privacy law.

14. Deletion Requests

You may ask us to delete personal information we hold about you.

We will assess your request under applicable law.

Some information may need to be retained for legal, tax, accounting, transaction, fraud-prevention or other lawful purposes.

We will explain any relevant restrictions where appropriate.

15. Children's Privacy

Our website is intended for general retail shopping.

We do not knowingly seek to collect personal information from children for purposes unrelated to providing our services.

If you believe a child has provided personal information inappropriately, please contact us.

16. Privacy Complaints

If you have concerns about how we handle personal information, please contact us first so we can investigate.

Email: ask@somethingfromhome.co.nz

You may also contact the Office of the Privacy Commissioner in New Zealand if you believe your privacy rights have been breached.

Website: https://www.privacy.org.nz

17. Changes to This Policy

We may update this Privacy Policy to reflect changes in our business, technology, service providers or legal obligations.

The latest version will be published on our website with its updated date.

18. Contact

For privacy questions, access requests, correction requests or complaints:

Something From Home
728A Beach Road
Browns Bay
Auckland 0630
New Zealand

Email: ask@somethingfromhome.co.nz
Phone: +64 22 459 5321